ABOUT US

Known for its classic details and precise craftsmanship, the brand castes along the sartorial lines of avant-garde silhouettes and moody color schemes. An’era is a woman-led slow fashion brand started by Asmita Verma in 2019 with the vision to set foot in the industry with aesthetics that optimally echo the designer’s style. The brand embodies a cheerful, sophisticated spirit with an idea to intertwine glimpses of vintage with modern. The brand aims at providing eclectic apparel that is comfortably appealing leading to a conscious support for its artisans. With an idea to bring uniqueness to your being, we hope each one of you finds your unique voice in our collection.

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An’era is feminine, confident, and lively. The
unique language of the brand is its elegant tone
along with being au courant.

An’era is feminine, confident, and lively. The
unique language of the brand is its elegant
tone along with being au courant.

- ASMITA VERMA, FOUNDER

OUR FOUNDER

Always being a fashion enthusiast led me to opt for a career in it. Engrossed in the design side of my degree and having an affinity for global trends was the deal here, my vision was to build a brand that can co-curate everything out of my style. My attempt at starting my line at the age of 20 fell flat and gave me a setback or say a breakthrough to peddle through the profound know-how of this industry.

Exploring the market through the content and digital space led me to believe that my lookout for dominant fashion that is effortlessly chic and involved no overdoing should be solidified under a name with a redrafted approach.

A lot of single-handed research and groundwork later, AN’ERA was launched in 2019. A feminine brand that proffers a confident endeavour to all women out there and is distinctive in how simple yet sophisticated it is. A girl with a sensitive but passionate, subtle yet unshakable heart and willpower is what’s behind this spirited, ultra-modern, female-centric label. Where, the brand is not just known for what it sells, but for the idea of substantial and self-evolved accomplishments.

WHO MADE YOUR CLOTHES?

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RANJENDRA
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RAJKUMAR
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UZMA
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DAUD
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PARUL SHARMA

Our team of talented artisans, skilfully craft all your clothes with utmost enthusiasm and love. Let’s shed a spotlight on the hard-working backbone of the brand.